KopiTalk with MHO
THE CLOCK IS RUNNING
Eighteen years. Five promises. Four flatlines.
By Malai Hassan Othman | Investigative Journalist & Policy Analyst, Brunei Darussalam
Walk through any commercial area in Brunei today.
Count the empty shopfronts. Note the "For Rent" signs. The food courts that are quieter than they used to be. The malls where some units have been dark for months, then longer.
Then ask the question this series intends to pursue: after eighteen years of Wawasan 2035, why is this still part of what economic diversification looks like on the ground?
In an earlier column, I examined Brunei's economic vital signs through the BDKI 2025 — a full national health check. The diagnosis was uncomfortable. Retail sales falling for the third consecutive year. Services contracting. A fiscal deficit widening year on year. A private sector that shrank 2.1 percent.
This four-part series goes one level deeper. Not just the condition of the body today, but whether the treatment plan we have followed for nearly two decades is actually delivering the structural change Wawasan 2035 requires.
The evidence comes from the Brunei Economic Outlook 2026, published last month by the Centre for Strategic and Policy Studies. It is among the most candid publicly available assessments of Brunei's macroeconomic position. I have read it the way I read the BDKI — not for the reassuring parts, but for the real ones.
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NINE YEARS
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Wawasan 2035 was drafted in 2007. We are in 2026. Nine years remain on a twenty-eight year national promise: a dynamic and sustainable economy, a quality of life ranking among the top ten nations in the world, and an accomplished and skilled people.
Nine years sounds like time. In implementation terms, it is not.
Any reform, restructuring, or market development that has not meaningfully begun by 2027 will struggle to reach scale by 2035. The window for structural change is effectively two to three years. After that, we are in harvest season.
You can only harvest what has already been planted.
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FIVE PROMISES. ONE DELIVERING.
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Wawasan 2035 identified five priority sectors as the pillars of Brunei's diversified future: downstream oil and gas, ICT, food, tourism, and services.
The CSPS report tracks their share of GDP and employment from 2015 to 2023, using Department of Economic Planning and Statistics data. The picture is stark.
One sector has delivered. Downstream oil and gas, led by Hengyi Petrochemical at Pulau Muara Besar, grew its GDP share from 26 percent in 2015 to 59 percent in 2023. That is an undeniable structural achievement.
The other four:
ICT — 3 to 4 percent of GDP. Largely unchanged since 2015.
Food — approximately 2 percent. Largely unchanged.
Tourism — 4 to 6 percent. Structurally unchanged.
Services — around 35 percent. Stable, but not significantly expanding.
In employment terms, the picture is equally unmoved. ICT employs 1 percent of the workforce. Food 2 percent. Tourism 8 percent. Services 17 percent. The same broad proportions as six years ago.
CSPS states it directly: the four sectors outside downstream oil "have not significantly increased their contribution to GDP" and "have yet to significantly impact on the structure of the economy."
Eighteen years. Four flatlines.
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WHAT THE STREET ALREADY KNOWS
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Brunei's retail sector has now declined for three consecutive years.
For the full year 2024, retail revenue fell from BND 1,740.9 million to BND 1,679.7 million — a 3.5 percent contraction, according to DEPS. In Q2 2024 alone, the drop was 6.1 percent year-on-year. Furniture and household equipment sales fell 19 percent. Electrical appliances dropped 9.3 percent. Supermarkets declined 6.9 percent. Department stores fell 6 percent.
Food and beverage fared no better. In Q3 2024, fast-food outlets contracted 11.2 percent. Beverage-serving activities fell 8.3 percent. Other food services dropped 6.4 percent. The BEO 2026 further notes that restaurant activity contracted in every quarter of 2025.
Not one bad quarter. Every quarter.
The explanation is not that Bruneians have stopped spending. They have not. More than BND 1 billion leaves Brunei every year through cross-border spending, according to a 2024 UBD Institute of Policy Studies policy brief. Before the pandemic, Bruneians made 2.4 million border crossings annually — more than five trips per person per year. Shopping. Entertainment. Leisure. All ahead of what the domestic economy was able to keep at home.
The money is moving. Too much of it is no longer moving through the domestic economy.
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THE QUESTION BEHIND THE NUMBERS
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The gap between what the government spends and what it earns reached an estimated 13 to 15 percent of GDP in 2025. Oil and gas revenues account for approximately 85 percent of total government income. Breaking even requires Brent crude to average around USD 75.60 per barrel. For much of 2025, it did not.
This is the national position entering the final decade of Wawasan 2035.
Approximately eighty-five percent of revenue still from oil and gas. Four of five priority sectors largely unmoved after years of tracking. Retail and services under pressure for three consecutive years. More than a billion dollars a year flowing across the border. Nine years on the clock.
The question this series will pursue — across four instalments, with evidence — is not whether Brunei has been working hard. It has been.
The question is whether we have been working on the right things, with the right accountability, and with sufficient candour about what the numbers are actually telling us.
In the next column, we examine why one sector's remarkable success may have functioned as a smokescreen — obscuring, rather than advancing, the broader diversification that Wawasan 2035 always required.
The clock is running. The scorecard is now open.
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Next: Part Two — "The One-Company Story"
Data sources: Brunei Economic Outlook 2026 (CSPS); BDKI 2025 (DEPS); UBD Institute of Policy Studies Policy Brief 2024; Borneo Bulletin / Department of Economic Planning and Statistics retail and F&B quarterly reports 2024–2025.





